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ALEA
Applied-AI studio

Custom software and AI agents for your business — built and shipped.

ALEA builds the internal tools and AI agents small businesses actually need. See it now: point our studio at your website and watch a working, on-brand version build itself in minutes.

or see real work →
First two builds free.No card.Keep whatever we make.
alea · composing
→ reading northwind-co.com
brand & business read
8 analysis loops in parallel
screens & workflows planned
app built
AI agent wired in
Northwind LogisticsFleet board
On-time
82%
Route 7 — delayed 20m
ask · which routes are late? Route 7, +20m

example builds — illustrative

How it works

your site8 analysis loopsscreens + live agentedit & share
01
Point it at your site

Give ALEA your website, or describe what you need. It reads your brand and how your business actually works.

02
Watch it build

Real screens, workflows, KPIs and a live AI agent, composed in minutes and narrated step by step, themed in your brand.

03
Edit, share, then ship

Tweak anything in place and share a link. When the prototype is right, I build the production version with you.

Real software, already running.

Before ALEA was a studio, it was years of shipping production systems for businesses that don’t usually get custom software. A few, anonymised:

MiningMulti-tenant · in production
Field operations platform

Timesheets, equipment and compliance in the client's own cloud, used by field crews across sites every day.

EducationDeployed in-tenant
A governed AI assistant for schools

Drafts plans and evidence from a school's own data, inside the school's tenant, with no training required.

EnergyOperations
Tooling for a renewables operator

Turned scattered spreadsheets and manual checks into one working tool the team runs on.

Observability71% less noise
An analytics dashboard that cut through the flood

Pulled the failures that mattered out of the daily flood, so the team saw them first.

Music techLive product
A discovery marketplace for producers and DJs

Producers submit tracks to DJs for feedback and playlisting: profiles, submissions and a review workflow, built end to end.

TouringIn build
Flight operations for artist touring

An approval and booking workflow for high-volume tour travel: flights, holds and sign-offs for large artist tours.

Software shaped to how you actually work.

ALEA builds the app your team actually needs, shaped to how you work, with an AI agent inside it that answers questions straight from your data.

Your brand, end to end

It looks like you from the first screen: colours, type, the lot.

An agent that lives inside

Your team and customers can just ask it about the data.

Describe it any way

Give it a URL, a photo, a PDF, or just your voice.

It does the whole build

Reads your site, plans the screens, builds them, and wires the agent.

Live in minutes

A working app to react to today, instead of a long, costly build.

Real, working screens

The actual workflows your team uses, wired to a live agent.

The studio is one person, and that’s the point.

Years of shipping production AI and software for businesses that don’t usually get custom tools: operations platforms running in clients’ own cloud, an AI assistant used inside schools, internal tools for field teams in mining and energy. The studio builds a real, on-brand prototype in minutes; the production system is built by hand, by the person you talk to.

No account team. No subcontractors. You work with the person writing the code.

alea iacta est — the die is cast

We build and ship working software.

Most “AI consultants” hand you a roadmap. ALEA hands you the working app: a real prototype today, the production system soon after, built with humanitas, the old idea that technology should be in service of the people who use it.

How we work together

01
Free studio build

Point ALEA at your site and get a working prototype in minutes. Yours to keep, and the first two builds are on us.

02
A short call

If you want it for real, we talk. You get a fixed-price proposal and the phased plan below.

03
Build & handover

I turn your prototype into the production system, deployed in your own cloud, and hand it over. You own it.

A typical build
  1. 5 min · you
    Prototype

    You build a working, on-brand prototype in the studio in minutes. Free, and yours to keep.

  2. Weeks 1–2 · ALEA
    Integrated pilot

    We turn your prototype into a live pilot, wired into your systems and real data.

  3. Weeks 6–8
    UAT

    Your team tests it against real work and signs off.

  4. Week 8
    Go live

    Deployed and live in your own environment. You own it.

Ways to work with ALEA

Every engagement starts with a free, working prototype — the part most studios bill for. You only pay when you decide to ship.

Minutes · free
Prototype

Point the studio at your site and get a working, on-brand prototype with a live agent. Yours to keep.

Try the studio
$5k–$20k · a few weeks
Agent ops

A production AI agent that does real work: connected to your systems, built by hand, and deployed in your own cloud.

Start an agent
$50k–$150k · 6–8 weeks
Platform

A custom software platform built end to end and handed over, running in your own cloud.

Start a platform
From $2k/mo · ongoing
Partner

After launch, I keep your systems running and evolving as the business changes: new features, new agents, on a flat monthly retainer.

Talk to us

Ranges are a starting guide; every quote is fixed before any work begins.

Book a discovery call →

Questions

What is ALEA?

ALEA is an applied-AI studio run by one person. I build custom software and AI agents for small and medium businesses, and the studio lets you watch a working, on-brand version of your app get built from your website in minutes.

How does the studio work?

Point it at your website or describe what you need. ALEA researches your brand and business and builds a working app: real screens, workflows and a live AI agent, narrating each step. You can edit it in place, save it and share a link.

What does it cost?

Trying the studio is free: your first two builds are on us, then you can continue with your own model key. Building the production version is a fixed-price project, scoped with you after a short call.

Who is ALEA for?

Small and medium businesses that want custom software or AI agents without a long, expensive build. I also work with partners and agencies who want a faster way to prototype for their own clients.

Is my data safe?

The studio reads your public website to build the prototype, using synthetic sample data. Your own records are never used, and I don't train models on your information. The production app can be deployed inside your own cloud, so your data never leaves it.

Can I use the app the studio builds?

The studio produces a working, shareable prototype to validate the idea. When it's right, I build the production version with you and hand it over.

Work with us.

Tried the studio and want it for real? Tell me what you’re building and I’ll come back with how ALEA can ship it.